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Old Fashion Candy
October 6, 2016
My dad would take a box of chocolate bars to set at the front counter at his work when I was a kid and our school was doing its annual chocolate fundraiser. Customers waiting to get their cars repaired were happy to pay a dollar for a chocolate bar to help out a local school rather than grabbing something from the shop’s vending machine, and in a week the whole box would be gone.
--Janet B. - Old Fashion Candy customer
Fundraising opportunities are all around us. Think of all the people that you, your family, and your organization members encounter over the course of a week.
Teaching students to be aware of the opportunities around them is important in getting the most out of your fundraiser. Here are some tips that will help students be more effective and get in the right mindset:
Tell customers about how close you are to reaching your goal!
Let customers know that you need to sell 50 and you’ve already sold 40. Many people may be ready to buy more because they want to help you out in a big way.
Make phone calls and go door-to-door.
Emails are very likely to be deleted. You will get more attention with face to face interactions. Be sure to explain to kids the many reasons that people may say no because contacting customers directly might be intimidating, and rejection is hard for children to deal with.
Parents and children should always be aware of safety precautions while fundraising. Share this link or print the flyer to be passed out:
Give a Q&A sheet to kids.
Give kids answers to common questions they may be asked while fundraising such as “How long will I have to wait?”, “Do I have to pay now?”, “This is specifically what we are fundraising for: _____”
Divide territory among students.
Make sure that students are not overlapping territory and visiting the same places multiple times.
Bring fundraising material with you to give to people while out and about.
Dentist Offices, Gas Stations, Work, Church – Any place you or a student can run into new people is a good place to get your message out.
Old Fashion Candy offers fundraising brochures that can be sent to you for FREE.
Keep good records.
So much time can be saved and problems avoided by solid record keeping of the details of your fundraiser.
Old Fashion Candy has a collection of free tools that you can use for your fundraiser:
You can share the link with your fundraising team or print copies to pass out.
Remind donors they can give directly.
Donors can give directly to the organization with a check if they don’t want to buy something they may not need. Getting your organization the funds that it needs is most important.
Using these tips should help your fundraiser get started on the right foot, students will keep motivated when they see how well the fundraiser is going. Good luck and happy fundraising!
Give us a call, and we’ll be ready to get you started: 1-800-500-1234
September 8, 2016
A fundraiser is most likely to succeed when participants feel a sense of unity and group pride.
How good does it feel to be a member of a winning team? When a fundraiser is going well and meeting its goals, participants enjoy the feeling of making progress and doing good work.
A fundraiser executed well helps an organization earn the funds it needs while giving members a surge of positivity and sense of unity. Old Fashion Candy has been aiding fundraisers across the country for 40 years and shares these insights into what successful campaigns have in common.
1 - Prize Value
Offbeat prizes can provide incentive to kids as well while being low cost or free. Think about a principal wearing pajamas to school or students getting to tape their teacher to a wall.
Prizes of higher value can get students to sell more. Giving away more than one high value prize for top sellers may incentivize even more competition. Old Fashion Candy offers FREE prizes to customers. Click here to learn more!
2 - Tease the Fundraiser
Think about the fundraiser like a marketing campaign leading up to a big film. Hang a poster to get students’ attention and make them interested in the fundraiser and possibility of the top prize.
3 - Let People Know the Sale Item Works Well as a Gift
Buyers will be likely to buy more if they are thinking of the item as a gift. Check out our selection of brochure fundraisers that make perfect gifts!
4- Set Goals for Each Student
When a student reaches a goal give him or her recognition. Put his name on a board for everyone to see.
5 - Quick and Easy Selling Items
Items that are easy to sell like candy or snacks can make money in a small amount of time. Many of our fundraisers such as the Supreme Selection® Fundraiser are made up exclusively of low-cost, quick selling items. If the fundraiser needs to begin soon, Old Fashion Candy ships most items within 24 hours. Check out Candy and Snacks page.
6 - Timing
Often people start fundraisers at Christmas, but there are other times of the year that can be very profitable. Spring is a good time for sales. Think of snacks before the Superbowl. Many Old Fashion Candy customers find success in Fall, and it is an especially busy season for the company.
7 - Parent Awards
PTO could award top contributing parents with special seats at school event or a reserved parking spot.
8 - Children Involvement is Important
Buyers feel invested in children and want to help. There are often better results in selling if a student sells in person.
9 - Success Breeds Success
When a fundraiser is successful people will be more likely to want to participate in future fundraisers. Let people know the size of your fundraiser’s success and how much it helped your organization.
10 - Long Term Plans
If you have a long term goal, schedule out multiple sales. For instance, you could have a candy sale followed by a candle sale or donation dot fundraiser.
April 5, 2016
Fundraising is a great way for schools, sports teams, or church groups to raise money for themselves or their causes. Often, fundraisers start out strong with lots of sales and enthusiasm from youth sellers, but then the stamina wears down, and kids/sellers become uninterested and don’t end up earning as much money as they ultimately could have. To circumvent that fundraising lull, we’ve made this list of tips to keep sellers motivated until the full sale ends, making your group more money for your cause and giving your kids a self-esteem boost!
- Incentives and Prizes: Give sellers a good reason to continue selling by offering prizes, goodies, and other treats when they meet their selling goal, or if they sell the most in the group. Positive reinforcement is an excellent way to keep kids involved. If they feel like they are doing well, they will continue! We offer a variety of prizes. Be sure to check them out for your group!
- Friendly competition: It makes sales a little more fun when there is an element of competition to them. By giving the top sellers a small prize, it will motivate everyone to try and sell the most they can, in hopes of “winning”.
- Record Progress: It can be helpful to have your sellers record their daily sales and progress in some benchmark way. That way they can see how they are doing from day to day. When they look at their sales as a daily reminder, they are more likely to sell every day, so that they can raise their benchmark scores.
- Parents: It can be very beneficial for kids to have parents helping them. If they feel like they are selling alone, they are more likely to get bored, and sell less towards the end. Whereas parents can be a great motivator, and keep their children selling until the end of the fundraiser to teach them how to follow through on a commitment.
- Importance: Before sales begin, it can be helpful to explain just how important fundraisers are, and why they are selling. If you account for the importance of the sales, as well as what you are raising money for, kids will be more likely to keep that in mind as they try to reach their sales goals.
- Make note of your cause: As previously stated, telling kids what they are raising money for is a great way of keeping them motivated. Especially if it is for a cause that means a lot to them, it can significantly encourage them to put effort into their fundraiser.
- Ask for the Sale: It is important to teach your sellers how to ask customers properly to make a purchase. Sellers should concisely explain what they are fundraising for and what group/organization they represent. Then follow up with what items they are selling, the cost, and ask if this customer would like contribute. When the seller(s) feel confident about what they are saying, they are more likely to keep at it, even if some customers don’t make a purchase.
- Set goals: It would be a great plan to have each seller set a personal sales goal, as well as have the entire group set an overall sales goal. This way, each child can set a goal and work towards it. Then the group goal will most likely be met as well. Try offering an incentive if the group goal is met, such as a party, or treat for everyone as a bonus motivation.
Fundraising and sales can be involved with a group. Hopefully, this list of ideas and motivators can help you and your group with your next fundraiser! Keep them in mind, and sell sell sell!